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Deepi Ahluwalia

Director & Photographer

Toronto and Los Angeles


Videos from A Woman film series. The premise of each film puts our women in control of themselves and their environment from start to finish. Set in unexpected situations while including a food and drink element, our ladies show the complex personas of women whether it be mysterious and seductive, sexy and powerful, or whimsical and deliciously girly.


Q: What is the last song you listened to?

A: "Float On" by Modest Mouse

Q: What's the best way to start the day?

A: Meditate then chai (or as we Punjabis say, "cha") with peanut butter & honey toast.

Q: What are some things you had to unlearn?

A: Procrastination. I used to postpone menial tasks for five months only to finish them in five minutes.

Q: What fictional place would you most like to go?

A: Hogwarts School of Witchcraft and Wizardry.

Q: What have you only recently formed an opinion about?

A: The hierarchy of socks.

Q: What book impacted you the most?

A: I can't say it's only one book but more a few book series: 1) The Dark Tower by Stephen King, 2) Dune by Frank Herbert and 3) Harry Potter by J.K. Rowling. They're evergreen and each series has had an impact on me at various stages of my life.

Q: What risks are worth taking?

A: Anything that makes you feel uncomfortable from a creativity and ability stand point, and where the rewards far outweigh the risks.

Q: What do you spend the most time thinking about?

A: Tied: My kids, spirituality and creating my next project.

Q: Best and worst advice you've ever received.

A: "Just put your head down and work and you'll get your dues." True to some degree (you've got to put in the work) but you've also got to make some noise! Especially us women and people of colour.

Q: How has your work evolved over the past few years?

A: I've become bolder and more deliberate in my art direction, in lighting, and what I have to say as an artist. Basically, I've gotten comfortable with my voice and expressing it.

Q: One thing you can't show up to a shoot without - Besides a camera ;)

A: Lip balm!

Pepperidge Farm

Spanning two separate productions last fall, this campaign (consisting of both stills and motion) was not only super fun to shoot, but was done remotely both times from Toronto to clients and creatives in the U.S.

Coffee Exploration

I wanted to approach coffee in a different way. Opting for a more bold approach using color blocking, I put together a color palette inspired by my Indian roots with a 70s retro vibe. This fun collaboration of both stills and stop-motion was done with food & props stylist, Nicole Billark.


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